About Dot
We make expensive B2B decisions a little less unfamiliar.
Dot Network specialises in account-based advertising.
We help ambitious organisations communicate with the companies and buying committees they most want to influence.
Our work combines commercial thinking, audience architecture, digital advertising and measurement.
We work directly with clients and alongside agencies.
Particularly in markets where customers are valuable, sales cycles are considered and broad targeting leaves too much to chance.
What we believe
Find them. Surround them. Move them.
- Precision is a commercial discipline.
- Knowing who matters should influence where advertising money goes.
- Familiarity has value.
- Complex purchases involve risk. Recognition and credibility can help businesses become easier to consider.
- Evidence makes better decisions.
- We measure what can be measured, explain the limits and improve what we do.
Who delivers the work
The Amorphous team.
Dot Network is run by Amorphous New Media, a digital agency based in Johannesburg and Cape Town that has been making the internet since 1999.
The Amorphous team plans, runs and reports every Dot campaign.
Amorphous has worked with ABSA, Sanlam, Red Hat, EY, Momentum, Stanlib, Investec, Microsoft and Satrix.
Amorphous New Media is B-BBEE level 4. Its subsidiary Amorphous Stride is a level 2 Exempted Micro Enterprise with 51% black ownership and 51% black women ownership.
Who do you need to win?
Tell us about the companies, industries and markets that matter to your business.