How Dot Network uses data and account based advertising to reach your target market and for B2B lead generation.
- A website
- An understanding of your ideal market segment, targeting and positioning to these. Dot Network is able to assist with the discovery of this.
- Ads
- Existing analytics tools (Adobe, Google etc)
We can integrate first-party data (your data) with our own data (Dot Network data) of over 2 million South African business people. We are also able to use just Dot Network data based on firmographics.
Matching unknown audiences takes approximately two weeks. Campaign loading can take from one hour to two days, depending on the intricacies of it. There is a 48-hour messaging approval time across the 500 demand side platforms (DSPs) we use.
We can create live dashboards for you to see your campaign performance at your convenience. We also offer weekly and monthly reporting. Reports are fully customisable depending on your KPIs and deliverables.
Dot Network currently offers a variety of integrations for data, marketing and reporting, and regularly adds more.
Dot Network uses text, video, display and native ad formats. A combination of these is preferred.
Refer to our cheat sheet for sizes and formats.
Yes. Dot Network is part of Amorphous, a full-service digital agency. We provide strategy, design and development.
We can create a campaign concept and new advertising material, as well as localising and resizing existing material.
Yes, all of our campaigns comply with General Data Protection Regulations (GDPR), the Australia Data Privacy Act, and the Protection of Personal Information Act (POPIA) in South Africa.
The data is sourced by our team of 14 researchers who use only public data. We do not use any personal email addresses or personal information for our activities.
Dot Network uses hubs in Australia, UK, Netherlands and South Africa.